RACHMAWATI, Dina; SETIYO PAMBUDI, Bambang. PENGARUH CITRA MEREK DAN ELECTRONIC WORD OF MOUTH TERHADAP KEPUTUSAN PEMBELIAN SERTA DAMPAKNYA TERHADAP LOYALITAS PELANGGAN: STUDI PADA PENGGUNA SHOPEE DAN TIKTOK SHOP DI INDONESIA. Global Research and Innovation Journal, [S. l.], v. 1, n. 3, p. 2701–2712, 2025. Disponível em: https://journaledutech.com/index.php/great/article/view/803. Acesso em: 14 may. 2026.